Monday, October 19, 2020

Big Money, Big Ads


By Sniffles

Here's a pick-me-up for your Monday. It looks like Republican Senator David Perdue from Georgia made a gigantic mistake on Friday with his intentional mangling of Senator Kamala Harris's last name. Thanks to that, Democrat Jon Ossoff raised $1.8 million over the weekend.

And as the math-whiz human in our household has pointed out, Ossoff's haul in just over two days is nearly a third of all the money ($5.6  million) that Perdue raised in the entire third quarter.

Money isn't everything, but money is important. Check out this POLITICO story about how the cash-flush Biden campaign, instead of focusing on targeted local buys, is smartly funding national advertising across the country — even if the ads run in red states.

"Biden's national buys are seen as a key ingredient in making former swing states like Ohio and Iowa look like battlegrounds again," POLITICO reports. "The campaign is advertising heavily on shows such as 'Wheel of Fortune' and 'Jeopardy,' which are popular among seniors, and older people especially are watching more TV during the pandemic."

They're even advertising on Animal Planet!

Team Biden is doing a 50-State Strategy with ads, and we cats approve. It makes us PURR.

(IMAGE: A couple of our relatives.)

No comments: